Manu Jain Gets Promotion as Global Vice President of Xiaomi


Manu Kumar Jain has been promoted to the Vice President of Xiaomi, as Hugo Barra steps down from the position after three and a half years.

Health problems and a new job role are the reason given by Barra in one of the social media posts, for leaving Xiaomi. He will now look after the Virtual Reality section of Facebook.

Hugo Barra made news when he announced his decision to resign from his post. Barra has often been referred to as ‘Apple of China’ for his efforts in helping Xiaomi to expand in Singapore, India, Malaysia, United States and European markets. Under Barra’s leadership the company also won some prestigious awards, and now Xiaomi is a global player that is bringing to the world innovative technologies.

Barra’s work not a piece of cake! He also faced some major obstructions such as a temporary ban in 2014 in India on patent infringements and a stop on the manufacture in Brazil when the country faced economic unsteadiness.

The company had released two smartphones when Barra was heading the position for India – Air Purifier 2 and Mi VR.

For some time Xiaomi had become one of the most valued start-ups and was hoping to become just like Apple Inc., in China. The company released its first smartphone in 2011. In 2015, the company managed to reach No.2, but they seemed to have lost on sales of smartphones and ultimately scrambled down. The company could not make it to the top five last year.

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Manu Kumar Jain will now head the position as the Global Vice President and Managing Director of India. Jain will now look after Xiaomi’s global business operations, and his additional job includes taking over the charge as MD for India operations.

Manu Jain confirmed his appointment on Twitter. He thanked Xiaomi through Facebook also. In his post, he addressed Xiaomi as his phenomenal family and mentioned how glad he was to have been given the ‘opportunity to work with the best team on the planet’. Not forgetting the Xiaomi users, he also said that this was because of some wonderful things that the Mi Fans had done in India for Xiaomi. He was ‘honoured and humbled’, he said.

Jain has been associated with Xiaomi for a couple of years. Before joining Xiaomi, Jain was the Managing Director and co-founder of Jabong. According to his Linkedin profile, he has also been associated with the executive and managerial posts in companies like Genpact and Mckinsey & Company.

The Chinese electronics company Xiaomi has a pretty decent market in India, and its revenue was more than $1 billion from the Indian market. In the Quarter 2 of 2016 Xiaomi’s Mi, Band shipments accounted for 10.3% of total Indian wearable market. Xiaomi was among the top 5 vendors in the Quarter 3 of 2016 as per the reports of IDC. By the 4th Quarter of 2016, it held 10.6% market share and was in the second place.

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